If you have made the decision to start out on your own with a business, you have some serious planning to do. If you were to jump headlong into running a business without thinking things through, you would fail very soon. If you are planning to present your business plan to potential investors, or to a bank to get a loan, you will present the snapshot of your business plan the way it is on the day of presenting it. But there is no final point for a business plan: even when you get the necessary investments and start your business, you should still have a business plan to be able to develop your business and make it successful.
An appendix to your business plan isn’t a required chapter by any means, but it is a useful place to stick any charts, tables, definitions, legal notes, or other critical information that either felt too long or too out-of-place to include elsewhere in your business plan.
It describes the products and services you will sell, the customers to whom you will sell them, the production, management, and marketing activities needed to produce your offerings, and the projected profit or loss that will result from your efforts.
Business plans can be really simple or really complex but they need to state what your business is, what you are doing, goals you have and how you plan to accomplish them, what marketing tools you will be using and a description of your target market.
In such situations, one may need to develop two versions of the business plan: a stripped-down plan that can be used to develop a relationship and a detailed plan that is only shown when investors have sufficient interest and trust to sign a Non-disclosure agreement.