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business planningAs part of my consulting practice, I read and review business plans written both for venture capitalists and for grant applications. 1. In the UK VAT on most products and services is 17.5%. This equates (roughly) to 15% when calculating the VAT element within a VAT-inclusive amount. Second, your business plan should be a tool you use to run and grow your business, something you continue to use and refine over time.

The audience dashboard makes it easy to segment your new contacts, so you can personalize your marketing from the moment you start to socialize your business idea. Your ideal customer, also known as your target market, is the foundation of your marketing plan, if not your business plan as a whole.

It will also make you think about who will buy your products or services and how to get your sales and marketing working right from the start. …

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