Minority Business Development Agency

business developmentEvery business has its life cycle that it undergoes during the course of its entire existence. By providing these services through its interactive network of resource partners, the Tennessee Small Business Development Center promotes growth and prosperity in the domestic and international markets of the business community and enhances its economic impact on the State of Tennessee.

Debra Andrews outlines this in her article, Marketing vs. Business Development – Why it’s Critical for Law Firms to Know the Difference,” The terms marketing and business development are frequently used interchangeably, especially by law firms that utilize both to grow their businesses.

2. High Probability Potential Clients: targeting 3-5 specific companies which meet the core criteria for being a good client ( in terms of their size, sector, location, leadership, cultural fit, etc.) and where they have the relationships already in place to stand a good chance of winning work.

We have become the innovator in applying marketing technology, integration, knowledge and expertise to professional, financial and legal services firms, allowing them to engage more deeply with clients, work smarter and invest resources where they have the most impact.

Development strategies based on a strategic marketing plan for example will address a changing customer base and market dynamics, help one to understand horizontal and vertical target market opportunities and how to develop the right products, services and solutions to meet the target market needs.business development