Business intelligence is all about taking your data and generating business benefits from it. So what this means is, taking data and turning it into information, creating knowledge then getting it out to people at the right time in the right place in the right format so they can make better decisions to drive business benefit. In the age of information, business information and intelligence, if utilized strategically, has the power to propel a business far above their competitors as well as exponentially boost brand awareness, internal engagement, organizational efficiency, and profitability.
These analysts at the moment are taking prominent roles across the corporation, to perform deliberate drawback and opportunity recognition, carry out gap analysis and viability experiences, and constrain business solutions inside their organizations.
To thrive in a business intelligence career, you will need to possess a swift ability to understand your company’s business model and how to tailor your efforts to not only gain maximum value from your key performance indicators (and the KPI management process) but also make strategic decisions that will help your organization succeed on a continual basis.
While the predictions and advice derived from business analytics requires data science professionals to analyze and interpret, one of the goals of BI is that it should be easy for relatively non-technical end users to understand, and even to dive into the data and create new reports.
However the vast majority of the smaller and mid-size companies, (most of them with $50 million to $500 million annual turnover, so called SME or Small and Mid-Size Enterprises) want to reduce their cost for analytics applications and take more ownership by using internal resources to build or expand their data warehouse and analysis applications.