If you ask a group of people what they think business development is, you would most likely get a few different answers. In many cases that happens when the salesperson doesn’t know who’s the ideal target that can benefit from the company’s service or product. The future of the Indian pharmaceutical business development seems favourable due to the increase in demand for generic APIs and India has emerged as a frontrunner in the production of these generic Active Pharmaceutical Ingredients (APIs).
This stems primarily, I believe, from the shift in titles of salespeople to business development – which has been done in an effort to avoid the negative connotation that surrounds it. In recent times, there is a new job profile of Business Development Executive whose function has evolved as the business world has transformed into the global economy.
Whereas the function of business development strategies is working through the channels or partners to make sales happen to clients. Its products and services are gaining acceptance in the marketplace and customers are patronizing them in increasing numbers.
As the company grew rapidly over the years, I soon became the Business Development Manager. Many believe that all you need is a viral marketing campaign to make the lead acquisition process smooth and inexpensive. Successful business people think, apply that knowledge and deliver a product or service that they know customers actually want and benefit from.
Presenting strategies for expansion and studying the company’s competitors are often listed as specific responsibilities of a business development officer. Our skilled Partner Services teams collaborate on exciting projects with our accommodation partners, hotels and other properties in a rewarding, fast-paced environment to ensure that agoda’s customers have the best selection and lowest prices.